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Help Your Athlete Develop, Perform, and Thrive!
Exclusive Sport Psychology Masterclass for Sports Parents
Championing Excellence
A Parent's Guide to Athletic Success
Hosted Live with World-Renowned Mental Performance Coach Brenley Shapiro
(NHL, PWHL, OHL, Hockey Canada, Olympics)
Live Masterclass For Sports Parents
(includes Q&A with Brenley)
WHERE:
Live Online via Zoom with Renowned Mental Performance Expert, Brenley Shapiro
WHEN:
January 2027 - Exact Dates Coming Soon
INVESTMENT = FREE
Note: If you can't attend live a replay will be sent following the live event
Is This For You?
Whether your athlete is just starting out at the elite level or beginning their journey at the college level, this is for you.
You recognize parents play a pivotal role while shaping your athletes journey.
You want the best for your athlete.
You want the best for your athlete.
You want to support them, guide them, and help them reach their potential…
But sports can be intense. For them and for you.
This free masterclass will show you how to create an environment of excellence at home so your child can grow, develop, and perform… while keeping your relationship strong and the journey enjoyable for both of you.
What We'll Cover:
In this session, I’ll take you behind the scenes of what truly drives athletic success. Far beyond skills, stats, or equipment.
You’ll learn:
- The parent–athlete dynamic and why parents are truly the engine of a child’s development
- The biggest drivers of success I discovered while evaluating 500+ NHL draft prospects
- The different sports parenting types (and which ones help vs hinder)
- What you need to understand about motivation, pressure, and emotional intensity in sport
- The two essential pieces needed to build an atmosphere where athletes thrive
- The top 10 things to do and not do as a sports parent
- Real scripts, language, and practical tips you can use immediately with your child
Be the catalyst for growth and success in your athletes journey!
Why This Matters:
Sports can bring up big emotions.
It’s competitive, it’s intense, and it can be overwhelming.
Parents play a huge role… more than they realize.
You have massive influence, and when you understand how to use it well, you can help your athlete:
>Build confidence
>Stay motivated
>Handle pressure
>Develop resilience
>And enjoy the journey
And you’ll enjoy the journey with them by creating positive memories, deeper connection, and a really strong bond through sport.
Join me for this free training if:
You want to know what really helps athletes succeed, and how to support your child in a healthy, empowering way.
This class will give you clarity, insight, and practical tools you can put into action right away.
Join The Waitlist
About Your Host
As a Toronto-based Sport Psychology & Performance Consultant and Cognitive Behavioural Psychotherapist, Brenley Shapiro became the first female Mental Performance Coach for the Arizona Coyotes in the NHL, where she spent five years working with the team. Currently in her 10th season in the OHL with the Peterborough Petes, she was an integral part of helping the team build a championship culture and win an OHL Championship in 2023.
Brenley also broke new ground becoming the very first Mental Performance Coach in the Professional Women’s Hockey League (PWHL). In addition she served as a Mental Performance Consultant for both the Men’s and Women’s Chinese National Hockey Teams for the Beijing 2022 Olympics. And most recently for Hockey Canada’s National Women’s Development Team.
Brenley has been in practice for over 20 years working with athletes, teams, individuals, and organizations from amateur to professional, and she is the founder of Heads Up High Performance. Brenley sits on the expert panel for the Coaches Association of Ontario, she is a Published Author, a Legacy Ambassador with Lululemon, and a powerful Keynote Speaker.
With an exceptional ability to teach, motivate, inspire, and connect with all those she works with, Brenley has dedicated her life’s work to helping people push the boundaries of achievement and facilitate a pathway towards success. Her transformative program and style, along with her vast degree of knowledge and training spanning every aspect of the mental game is what separates her from the rest. Provoking excitement, engagement, and the transformation of the power of the mind, Brenley is able to foster a true culture of excellence within those she works with.
WHAT CLIENTS SAY
Brenley was great to work with in both the team setting and in one on one mental performance training. She combines her hands on experience with research-based knowledge to find the right message and delivery that hits home every time with athletes. Brenley is also very attentive to team culture and the needs within a team's season to help groups meet their potential. It was a treat to work with Brenley and learn from her.
Brianne Jenner
Captain of the Ottawa Charge in the PWHL, Assistant Captain for Team Canada, two time Olympic Gold & 1 Time olympic silver medalist
Brenley has changed our son's life. Jason started to see Brenley in early 2018 as part of his hockey development. We soon realized that this was going to be a life changing adventure. After each meeting, Jason would not stop talking about the session for hours. Jason's self confidence in all aspects of his life skyrocketed. He stopped blaming himself for the coaches' decisions. He stopped worrying about things that were out of his control and started focusing on what he had the power to change. Brenley helped put in place the building blocks Jason needed to believe in himself and go after his dreams. The 2018/19 hockey season, Jason struggled to shine and finished the year with 2 points in 42 games. 2019/20 hockey season is a totally different story. As of the middle of November, he has 21 points in 20 games all while playing a higher level of hockey. Jason's self confidence has shown in all aspects of his life both on and off the ice. Now, when he meets new people he steps up and presents himself in a welcoming and approachable way. A future in hockey at the highest level possible is the goal. Who knows, maybe even some overseas travel to compliment it.
John Humphries
SPORTS Parent
We realized when our kids were young that they would need another voice, another person to talk to that they could trust other than their parents. Both our kids played high level hockey in the GTHL. We noticed that they were under an extreme amount of pressure. Between school, hockey friends and home life, it was a lot to handle and process. We saw Brenley’s facility at Scotiapond and figured we would give her a call. After one conversation we knew it was the right place for our family. Over the years Brenley helped our kids with a number of different challenges. She doesn’t tell them what to do, she listens and asks them the right questions so they can figure out the right answers for themselves. She has provided them with the tools to think and problem solve on their own. She taught them how to set goals for themselves and shared in their joy as they achieved them. We believe it has made them happier throughout their journey and helped them deal with the adversity, challenges and successes in life.
Julia and Giuliano Fantilli
Sports Parents OF Luca Fantilli (michigan ncaa div 1) & adam fantilli (TOP prospect for 2023 NHL draft, hobey baker award winner, michigan ncaa div 1)
Working with Brenley the last two years has taken our son's game to the next level. He steps on the ice now with a new sense of confidence and mental toughness. He has learnt so much from Brenley, about life in general , both on and off the ice and now has the right mental approach to succeed in all he sets out to do. We have made a FRIEND FOREVER in Brenley!!!
Pam Greenspoon
SPORTS Parent
I have had the pleasure of knowing Brenley for 4 years. My son Tyler Weiss played for Don Mill Flyers and she was a very important part of their team. Brenley helped them with team building, mental prep, dealing with stress and anxiety during games. All of this helped my son, Tyler Weiss, use those skills in everyday life and prepare him to play hockey in the US-NTDP. Brenley always has a smile on her face and is ready to help at all times. I strongly recommend her to help your high level athlete deal with so many issues that go along with sports and life. We were very fortunate to have her be part of our team! Thanks Brenley for all you have done!!
Kelly Weiss
SPORTS Parent
I am writing to express my appreciation for the competency and professionalism Brenley brought to our team of elite athletes. Brenley's schedule flexibility enabled us to co-ordinate a 2-day weekend 'team' session in our home city, plus a follow-up session while we were out of town for a tournament. The tools Brenley works hard to instill into her student - our athletes - has not just helped them deliver the best of their abilities in sport, but has shaped their confidence and approach to many of the challenges and dreams they will face outside of sport. Thank you Brenley for a job very well done.
Frank O'Donnell
coach
Brenley, I just wanted to thank you once again for your assistance. It's invaluable - From the team building, overcoming mistakes, confidence, team commandments, visualization, etc..., you have given us the mental tools we need to go the extra distance. As a coach, some of these things we were doing, but in bits and pieces, with no structure. Your ability to package it all up and clarify the mind game for us was exactly what we needed. Thanks so much!!!
Rick Dagenais
COACH
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